1. November 2017 Recap

    Rivalry week, midterms, and Thanksgiving make November one of the busiest months of the fall semester—both on campus and online—and UMSocial captured it all. Follow along for some key highlights.Read More

  2. Social Never Sleeps

          It is amazing what social media can accomplish in just a single moment. It is a world that thrives on interconnectedness—and somewhere, someone is always talking. SoRead More

  3. The Next American Classic: Literature, Film, and Theatre in the 21st Century – #UMichChat Recap

    As George Orwell wrote in his dystopian novel, 1984, “The best books…are those that tell you what you know already.” While Orwell may have meant this ironically, this message isRead More

  4. Breaking Down Net Neutrality

          As the holiday season kicks off, hot-deal days like Cyber Monday have seen Americans using the internet like never before. This year, Cyber Monday hit a newRead More

  5. October 2017 Recap

    From HAILstorm! to Hail-O-Ween, October was an exciting month for UMSocial. The unique events and creative campaigns we featured were shared widely across platforms. Follow along for some key highlights.Read More

  6. 20 Things UMSocial is Thankful For This Year

    We all know the holiday season is are about being thankful, spreading joy, and giving. In that spirit, then, UMSocial would like to share 20 things we are thankful forRead More

  7. The Slippery Slope of Social Media: Drops In Reach Due To New Algorithms

        After its release in 2004, Facebook quickly became the most crowded place on the internet. Even today, 13 years later, there’s an amazing level of activity: every singleRead More

  8. Handing Over The Social Reins

      A daily task of higher-ed social media experts is finding new, innovative ways to create and display content. Changing things up keeps current users engaged and advances our reachRead More

  9. A Social Media Balancing Act

        Public colleges and universities, like the rest of us, are becoming more and more active across social media channels. A lackluster presence is often worse than no presenceRead More

  10. Accessibility and My U-M Experience

      I’m no stranger when it comes to social media. In my youth, I was active on MySpace, Xanga blog, and AIM. My social media presence today comprises Facebook, Pinterest,Read More

  11. 4 Part Blog Series: The Spooky Side of Social Media. #4 – Trolls.

      Have you noticed the evolution of the “tone” of discourse on the internet? It once seemed relatively positive; it’s now becoming more and more negative. “Don’t feed the trolls”Read More

  12. 4 Part Blog Series: The Spooky Side of Social Media. #3 – What You Should Really Be Afraid Of.

          It is easy to scour through our social media feeds and develop feelings of FOMO, or “fear of missing out,” while reviewing the lives of others. WhileRead More

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