1. Stumbling Blocks Recap

    Stumbling Blocks is a series of pop-up art installations that explore difficult moments in U-M’s history.  These seven installations, which were displayed on U-M’s North, Central, and Medical campuses, eachRead More

  2. A Conversation About Digital Dating Abuse #UMichChat Recap

    On February 16, in collaboration with Michigan Medicine and the U-M Adolescent Health Initiative, UMSocial facilitated a Facebook Live #UMichChat Panel that addressed the topic of digital dating abuse.This chatRead More

  3. UMSocial meets Spectacles

    This past September,  Snap Inc. released Spectacles, camera-equipped sunglasses that allow users to shoot first-person videos that can be wirelessly uploaded to and shared via the Snapchat app. The glassesRead More

  4. Hunger, Hope, and Healing #UMichChat Recap

    It’s estimated that more than 30 million Americans will develop an eating disorder at some point in their lives. Disordered eating behaviors are increasingly common among the young: studies haveRead More

  5. Houston, We Have a Wolverine.

    Like many self-professed nerds, I follow @NASA on social media. However, most self-professed nerds cannot claim to be a social media intern for their university. Because of my unique situationRead More

  6. U-M Discusses Action-Based Research to Fight Poverty: #UMichChat Recap

    Poverty Solutions: U-M Discusses Action Based Research to Fight Poverty In January 2017, U-M announced new investments in the Poverty Solutions initiative, a series of community/academic research partnerships that aimsRead More

  7. Top 10 Things Every Wolverine ‘Grammed in 2016

    The Diag on the first day of classes Arguably the MOST photogenic of all collegiate gathering spaces, this classic shot says ‘I take academics and #aesthetics SUPER seriously.’ And who couldRead More

  8. Top 10 Things Every Wolverine ‘Grammed in 2016

      The Diag on the first day of classes Arguably the MOST photogenic of all collegiate gathering spaces, this classic shot says ‘I take academics and #aesthetics SUPER seriously.’ And whoRead More

  9. Taking Abbee’s Armee Live

    What happens in an operating room is a mystery to most people—even to those who’ve had surgery.  Patients are generally sedated, and parents and family usually aren’t allowed past pre-opRead More

  10. Now Playing: University of Michigan joins Spotify

    Music provides a backdrop for our everyday experiences, helps us remember significant moments in time, and can both lift our mood and provide us solace. Whether it’s a bike ride to class, aRead More

  11. Twitter vs. Facebook Live: Which live chat format is best for your conversation?

    The objective of our #UMichChat series is to provide a venue for thought leaders across higher education to reflect on their accomplishments and share their ideas. Over the past twoRead More

  12. Getting Paid to Snapchat: My UMSocial Internship Experience

    It was a humid Monday afternoon in July. I had just hiked down a steep wooded decline in Nichols Arboretum while wearing a dress, an unplanned addition to my day.Read More

  13. Digital since Delivery

    Social media has not only reshaped the ways in which we connect with others and consume information, it has also completely altered the way we curate our lives. When wasRead More

  14. Dear #Victors2020: UMichChat Recap

    On Friday, August 12, students and alumni gathered to share their advice for the incoming freshmen, the Victors 2020. Panelists included: Abi Walker, rising junior and member of the SynchronizedRead More

  15. Around the World: Wolverine Summer #UMichChat

    On July 15, 2016, we were joined by students from around the world who were kind enough to share their #WolverineSummers with us. Panelists included McKenna Eisert, Class of 2018,Read More

  16. The Advent of the Live-Stream

    On July 1, in Richmond, Virginia, five two-person “chase teams” stood waiting for further instructions on how to achieve their objective for the next 30 days: catching “The Runner.” TheRead More

  17. Pokemon Training with UMSocial

    As engaged and active members of the higher education social media community, it’s important to stay up to date on current, relevant trends and look for ways to tie brandRead More

  18. Turning Dreams into Action: Student Entrepreneurs #UMichChat

    On June 10, we collaborated with Innovate Blue, the University of Michigan’s hub for entrepreneurship and innovation, for an inspiring #UMichChat. We were lucky enough to have panelists tweeting fromRead More

  19. Snap Back: Why Snapchat is Hot & Your Brand Isn’t Ready

    There’s no question that Snapchat is hot on the social scene these days. The platform, Bloomberg reports, has just surpassed Twitter in number of daily users, and big brands have recently beenRead More

  20. Overcoming Obstacles & Achieving Dreams: #UMichChat on Foster-Care Students

    On May 20, we brought together a panel of eight individuals to discuss the University of Michigan’s Blavin Scholars program, which provides students who have experienced time in foster careRead More

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