1. Geofilter Wrap-Up

    We have had our eye on Snapchat’s Geofilters since their introduction in July ’14.  The opportunity to allow our already extremely active community a way to brand their snaps uniquely to ourRead More

  2. December 2014 @ UMSocial

    Ah, December. ‘Tis the season for final exams, holiday festivities, and wintery afternoons on campus. Along with the evergreen content which we routinely promote around these seasonal topics, our teamRead More

  3. Royster #UMichChat

    On Friday, our team geared up for our third #UMichChat. Unlike the previous Twitter chats, which featured several guests throughout the allotted time, we were fortunate enough to sit one-on-one withRead More

  4. 2014: A Year in Recap

    With the year coming to a close, we thought it was the perfect time to reflect on all that #UMSocial has accomplished. 2014 brought many new and exciting ways toRead More

  5. November 2015 @ UMSocial

    Like most months, November was rather busy for the #UMSocial team. There is always something exciting happening at the University of Michigan, and we must readily reflect that in ourRead More

  6. #UMSocial Finals Week Treats

    Every year, students migrate to the many libraries on campus for a week of late nights, cramming sessions and the mass production of final papers just in the nick of time. AsRead More

  7. Snapchat Geofilters

    In case you haven’t heard or noticed, in select locations and during special events, “Geofilters” have been popping up in addition to Snapchat’s original filters (e.g. colored filters, speed, weather, time).Read More

  8. Social Journalism

    After evaluating the successful engagement received during our inaugural #UMichChat, we were excited to move forward with our second installment this month. These Twitter chats work to provide our audienceRead More

  9. Michigan Dining’s Delicious New Content

    Food For Thought: Social Media & Customer Service It’s now considered normal for people to take pictures of their food. At almost every meal. Every day. So when Michigan DiningRead More

  10. Who would have thought?

    I never would have thought I would be back here doing something I love. One rarely finds the opportunity to combine both of their passions together in a singular focus—aRead More

  11. Scatterhoard

        U-M’s College of Literature, Science, and the Arts (LSA) has put a sword-wielding squirrel atop a unicorn as it floats through space—that’s not something you see every day.Read More

  12. Introducing #UMichChat

    It was around 11:00 am on November 7th, and we could feel the excitement build as we all circled around the conference room in the William Davidson Player Development Center,Read More

  13. October 2014 @ UMSocial

    Welcome to the first installation of the #UMSocial Monthly Recap! At the end of each month, our team works to assess successful activations and content implementation on a platform-by-platform basis.Read More

  14. Introducing President Mark Schlissel

    September was an important month for the University, not just in terms of welcoming new and returning students to campus for the fall semester, but also in officially welcoming aRead More

  15. Yik Yak

    I decided to finish writing this blog post in the quiet of the South Quad 9th floor study area when a group of loud boys disrupted everyone nearby. As IRead More

  16. Festifall & Go North! Fest Wrap-Up

    With unique clubs ranging from “The Pokemon Club” and “Michigan Ice Carving” to the more traditional “Investment Club”, there is certainly something for everyone to join at Festifall. Instead ofRead More

  17. How to Survive Festifall Go North Fest

      Student organizations are the perfect way to explore your interests and passions, make friends, build your resume, and make campus feel smaller. Especially if you’re new to campus, youRead More

  18. Download These Exclusive UMich Posters For Your Dorm!

    Download   Download Download Download Download 

  19. Get Creative with #UMDormspiration DIY

    Summer is coming to an end and students are starting to go back-to-school shopping. From futons to notebooks, there’s a lot to buy. Making your mark at your new schoolRead More

  20. Join Us on Pinterest for a #UMDormspiration Contest!

    We are thrilled to announce the launch of our first Pinterest contest! With move-in approaching for the #Victors2018, we’re excited to help inspire them to create DIYs, and prepare forRead More

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