Breakups are hard. We’ve all gone through them, driving ourselves crazy second-guessing our decision and wondering if we’re really doing the right thing. Would breaking up with SnapchatRead More

    We asked our #UMSocial interns to give us some insight on social media from their perspectives.       Where do you see social in 5 to 10Read More

    If my Instagram stories from last week are any indication, I traveled to New Orleans primarily to ingest as many beignets, pralines, and slices of King cake asRead More

    You check Facebook, after closing Instagram, while a Snapchat notification comes in. And then your Tinder date cancels…and somehow, in all this, you remain unfazed by the numberRead More

    We share just about everything on the internet these days, naive about the fact that our constant over-sharing grants the world access to our deepest secrets. We checkRead More

  Using social media as a marketing tool requires being where the audience is. But choosing social platforms for higher ed can be challenging because we have so many differentRead More

  Everyone loves a good story. Whether around the office water cooler or in your news feed, if a story makes you laugh or cry, it got your attention andRead More

  Facebook was originally designed to bring people closer together. It was a place to stay connected with new friends and reconnect with old ones. Our News Feeds were meantRead More

  As we kick off a brand-new year, we are looking forward to what new and exciting tools will be introduced in 2018. Social media is constantly changing, and thereRead More

    This past year, “influencer marketing” gained a lot of traction in the social media world. It quickly became the buzzword everyone was talking about, and the new approachRead More