In 2023, the University of Michigan social media accounts posted organically more than 4,500 times across our platforms. Those posts — which told Wolverines’ stories, demonstrated the impact of the institution, and celebrated moments alongside our communities — garnered 212 million impressions and earned nearly 10 million engagements. In no particular order, here are our top 10 social media posts across our channels:
We’re Wolverines
An a-MAIZE-ing view
![Aerial image of Michigan Stadium filled with fans in maize.](https://socialmedia.umich.edu/wp-content/uploads/sites/30/2023/12/Instagram-stadium-aerial-e1703605799723-662x1024.png)
#MGoGrad
Oh, the places you’ll go
![Screenshot of a TikTok showing a medical student matching](https://socialmedia.umich.edu/wp-content/uploads/sites/30/2023/12/IMG_6617-e1703954285266-575x1024.png)
Fall enrollment
Not just a university
Wolverine winter wonderland
Michigan move-in