1. Nine Takeaways from the CASE Social Media Conference in New Orleans

    If my Instagram stories from last week are any indication, I traveled to New Orleans primarily to ingest as many beignets, pralines, and slices of King cake as I could.Read More

  2. Heart Health Month: A Conversation with Experts from the Frankel CVC – #UMichChat Recap

    Cardiovascular disease is the leading global cause of death. It results in 17.9 million deaths each year, and that number is expected to increase to 23.6 million by 2030. OriginallyRead More

  3. The “finsta” Fascination

          It should come as no surprise that social media users represent themselves differently on each platform. Instagram, in particular, allows users to visually cultivate their own personalRead More

  4. Vero: Hero or Zero?

        You check Facebook, after closing Instagram, while a Snapchat notification comes in. And then your Tinder date cancels…and somehow, in all this, you remain unfazed by the numberRead More

  5. A Very Social Valentine’s Day

      What did your significant other do for you this Valentine’s Day?   Did they pick you up a box of chocolate truffles and surprise you with them at work?Read More

  6. Facebook: To Pay, or Not to Pay?

        With Facebook, everything has a price tag. On the one hand, Pages can grow organically and let the algorithm have a go at their content. Facebook decides howRead More

  7. Protecting Your Social Privacy

        We share just about everything on the internet these days, naive about the fact that our constant over-sharing grants the world access to our deepest secrets. We checkRead More

  8. Can Social Survive?

      Using social media as a marketing tool requires being where the audience is. But choosing social platforms for higher ed can be challenging because we have so many differentRead More

  9. Visual vs. Video Blog

      Everyone loves a good story. Whether around the office water cooler or in your news feed, if a story makes you laugh or cry, it got your attention andRead More

  10. Dr. Martin Luther King Jr. and The Fierce Urgency of Now – #UMichChat Recap

    On January 15, U-M’s Office of Academic Multicultural Initiatives coordinated the 32nd annual Rev. Dr. Martin Luther King, Jr. Symposium: “The Fierce Urgency of Now.” Throughout the month of January,Read More

  11. Cracking Facebook’s News Feed Update

      Facebook was originally designed to bring people closer together. It was a place to stay connected with new friends and reconnect with old ones. Our News Feeds were meantRead More

  12. Meet the Newest Members of #UMSocial

      Our team is growing!   Introducing…our two newest interns and our new Social Media Manager! We’re thrilled to announce the addition of three new member of the #UMSocial team.WeRead More

  13. What’s New For Social At The U in 2018

      As we kick off a brand-new year, we are looking forward to what new and exciting tools will be introduced in 2018. Social media is constantly changing, and thereRead More

  14. A UMSocial Year in Review: 2017

        The UMSocial Top 5 :   1. Happy 200th Birthday   On August 26 U-M officially celebrated its yearlong 200th birthday! The “Happy Birthday” video was shared onRead More

  15. Social Media Influencers: New Year New Approaches

        This past year, “influencer marketing” gained a lot of traction in the social media world. It quickly became the buzzword everyone was talking about, and the new approachRead More

  16. Campus Convos: Importance of Face-to-Face Engagement

        Managing social media for a higher-ed institution means that some of the most important eyes viewing our content belong to students. A common challenge colleges and universities face—particularlyRead More

  17. Social Never Sleeps

          It is amazing what social media can accomplish in just a single moment. It is a world that thrives on interconnectedness—and somewhere, someone is always talking. SoRead More

  18. The Next American Classic: Literature, Film, and Theatre in the 21st Century – #UMichChat Recap

    As George Orwell wrote in his dystopian novel, 1984, “The best books…are those that tell you what you know already.” While Orwell may have meant this ironically, this message isRead More

  19. Breaking Down Net Neutrality

          As the holiday season kicks off, hot-deal days like Cyber Monday have seen Americans using the internet like never before. This year, Cyber Monday hit a newRead More

  20. 20 Things UMSocial is Thankful For This Year

    We all know the holiday season is are about being thankful, spreading joy, and giving. In that spirit, then, UMSocial would like to share 20 things we are thankful forRead More

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